Subcontracting What is Level Production Strategy? The production rate is changed in each period to match the amount of expected demand; inventory remains relatively stable and low. When is a Level Production Strategy used? When the costs of ramping production up and down are high and inventory costs are relatively low.
Direct marketing Event marketing In developing the promotional activity it should be integrated to the achieving the personnel selling objectives in order to do that company should consider the following things nature of target audience the short term and long term communication objectives the massages that are to be used the budget how the result of the campaign are to be measured the communication channels that will carry the massage Information gathered become more important for doing the personnel selling in an effective way.
Therefore selling personnel should gather above information from analysing the market and develop an approach to the target customers. Assail, Reed, Patton, 1. Firstly customer gets an idea about their needs and wants. After get to know about needs and wants they check available information about products that can use for satisfy their felt needs.
Such as process, quality, places where that products available in the market etc. After get information about products they evaluate possible alternatives to satisfy the needs of their perceptions. After evaluating the alternatives they take select a best possible alternative to purchase in their consumption.
After take a decision about a product consumers purchase that product and do a post purchase evaluation in order to check whether that product is good or not in a purchasing decision in future period.
Personnel selling personnel can affect to the consumer behavior through involving to their decision making process.
Sales person can study how consumers acts in different situations and after identifying consumers behavior then they can put impact to the consumers for purchasing that product. It can illustrate as follows. Kotler, In product of car can sell through communication its quality, ability to create a good social image and its durability.
If selling person effectively communicates those things then he can sell that product in an effective manner. Marketing strategy is a one of important tool to use for increasing the sales of cycling and motoring. Roles of that Halfords Company sales personnel can illustrate as follows in order to implementing the marketing strategy in an efficient manner in the field of business.
Understand the market place and need wants of the customers in relation to the cycling and motoring products Design a customer driven marketing strategy more focused on the higher class sector. Construct a marketing programme that delivers superior value Build profitable relationships and create customer delight by creating the competitive advantages.
Capture value from customers to create profits and customer quality by reviewing the efforts of the marketing programme. Sales strategy developed in line with corporate objectivesSales strategy is a tool which cover design, organize, implement and review the organizational sales in the field of market.
It is a concurrent process which support from the changes in the environment. Sales strategy of a company need to develop by considering the corporate strategy of the company.
Corporate strategy is the basis of coordinated and sustained efforts directed towards achieving the long term business objectives. In order to develop a corporate strategy management need to integrate all the functional areas of the organization and after that they develop an effective strategy.
Therefore building the sales strategy for an organization management need to think about their corporate strategy also. In designing the sales strategy management need to develop it along with corporate strategy objectives.
As such consider following things. It must identify ways in which each business function can be helped in selling the products of the company.Assignment Help» Samples» Management» Operation Management in Business; Introduction to Operation Management in Business.
Operation management is one of the most important department of an organization which plays an important role in producing goods and services for its customers.
Operation planning is estimating future demand of. Question 1. What is the purpose of sales and operations planning? How does the S&OP process enter into the planning process?
What value is it to the organization? Question 2. What are the strategic goals of supply chain management and how does procurement, transportation, and distribution affect these goals? What is the purpose of sales [ ]. Sales and operations planning, sometimes known as aggregate planning, is a process where executive level management regularly meets and reviews projections for .
Sales planning and operation assignment Essay Sample. How personnel selling support the production mixPersonnel selling become a major element of today business context it more support for buildup healthy relationship with customers and increase the sales. Apr 27, · HND Assignment Brief Unit Sales Planning & Operations The learner is requested to form a team of maximum four students and visit at least three different stores (outlet) or two sales executive from different types of organization e.g.
jewellery store, electronic goods store, shoe store, credit card sales executive etc. Intorduction to Room Division Operations Management. Room division and operations management is one of the significant parts of the high rated star hotels as these services states about the overall structure of the hotel.